SLX is the ONLY tobacco grinder your customers will ever want
Key Selling Points:
- Never needs cleaning
- Teeth are coated with non-stick nano-ceramic particles
- No Teflon, PTFE or PFOA. Absolutely safe and FDA approved for food contact
- Extremely hard coating. If the coating ever fails we will replace the grinder at no cost to you or the customer.
- Excellent hand feel and beautiful bright colors
A picture is worth 1000 words:
VALUE PROPOSITIONS:
- Every potential customer we have asked prefers SLX because they HATE CLEANING their grinder.
- At the $65 MSRP they'll SAVE MONEY with SLX because they WON'T BE LOOSING expensive product.
- SLX is EASIER TO USE because the coating is very low friction and an easier grind. Good for the older smokers too.
- SLX is ROBUST AND HEFTY - a serious machine, not a light weight toy.
TARGET MARKET:
- Everyone we've asked said $60 - $80 IS A FAIR PRICE for our 2 stage and 4 stage SLX grinders.
- Our customers are EXPERIENCED with grinders, not first timers. They are 25-40 year old males who know that ORDINARY GRINDERS become coated with STICKY MATERIAL and HARD TO USE.
- They are are AFFLUENT and INTELLIGENT so SLX is the RIGHT PRODUCT FOR THEM.
